Growth and marketing
For when you're spending on marketing but can't see what it returns.
I look at where your customers come from, what each one costs to win and what they're worth over time, then fix the weakest link first. As a fractional CMO or on a fixed project.
Growth and marketing
Finance director
For when the numbers aren't helping you run the business.
Fractional, interim or permanent. Cash flow, pricing, management accounts you can act on and a clear view of which customers and products make money.
Finance director support
Processes first, then AI
For when the business runs on effort and workarounds.
I look at what each step is for, cut what adds nothing, improve what matters and only then automate it, with AI where it's the right tool.
Processes and AI
Getting ready to exit
For when you plan to sell in the next few years.
More profit a buyer will believe, numbers that hold up to scrutiny and a business that doesn't depend on you.
Getting ready to exit